- Location extensions replace traditional ads with a delivery focused specifically on sharing location information with customers.
- Location extensions share all of the reviews from your Google My Business listing, to entice customers to visit your location.
- Location extensions add an address, a link to see the business on google maps, or the distance a user is from the location to campaign ads.
- Location extensions provide a messaging button, your phone number, and your business’s e-mail address for customer inquiries.
You want to track first opens for your mobile app. Your app uses the Firebase SDK. Place the steps in the correct order to accomplish this within Google Ads. (The first step should be on top.)
Link your Firebase account to your Google Ads account. Select Conversions in Google Ads. Select app installs and in-app actions. View data in Google Analytics. Download Google Ads Measurement Certification Exam Answers (PDF)
Jamelle wants to use Google Ads to advertise his website. He’s considering using one of the available Smart Bidding strategies that Google offers. What are two Smart Bidding strategies that Jamelle can use for his upcoming campaign? (Choose two.)
View-through impression Maximize conversions Enhanced CPC Target impression share Maximize clicks Download Google Ads Measurement Certification Exam Answers (PDF)
When a campaign yields positive results, it’s not necessary to investigate metrics with the same vigor as when your campaign falls short of expectations. Ultimate insight comes from looking at each campaign in isolation rather than aggregating your learnings from all campaigns into a single view. Measurement results should lead to actionable insights; it should […]