- Someone watching up to 30 seconds of those ads.
- Someone closing one of those ads within five seconds.
- Someone clicking on a part of those particular ads.
- Ads that were viewed and converted in an offline transaction.
- Ads that deposit a cookie onto someone’s computer.
Tom is a web developer who also runs an online store. He uses Google Ads. He wants to integrate conversion tracking on his site with the updated Google Ads conversion tracking tag (gtag.js). What must he do in order integrate conversion tracking?
Insert the tag code into the Floodlight tag of any applicable web page. Input the tag code between the tags of each of web page. Ensure that all HTML code for each page is optimized for the Chrome browser. Use HTML5 coding for any page that the tag will be inserted into. Download Google Ads […]
Mary is a marketing manager for a nationwide vegan restaurant chain. She wants to reach potential customers across two media channels focusing on specific audience behaviors. Which two channels could she choose to reach her desired objective? (Choose two.)
Video Display E-mail Radio Search Download Google Ads Measurement Certification Exam Answers (PDF)
Shows the average number of days, ad clicks, and ad impressions it took users to convert. Shows how many conversions were received for each conversion action. All the conversions assisted by clicks, except for the last click for each keyword. Helps evaluate and optimize performance using the current attribution model. Campaigns report (4) Top Conversions […]