- Larry can set up Messaging by adding a mobile number to Google My Business.
- Larry can use credit card purchase text credits from Google My Business.
- Larry can set Google My Business to transcribe voice mails to text messages.
- Larry can set Google My Business to automatically respond to online queries.
Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company’s marketing strategies to the changing needs of the schools. What are two habits Levi has developed to help him evaluate and adapt his marketing strategies? (Choose two.)
In meetings, he asks every person, “What do you think?” This allows him to overcome HIPPO, or listening to the “highest paid person’s opinion.” He runs tests continuously, increasing data points that help inform important strategic decisions. He isolates and analyzes data that prevents failure, which optimizes the outcomes of his experimental marketing campaigns. He […]
By linking a Google My Business account with a Google Ads account, you’re able to create location extensions. Which information can location extensions display?
Your phone number, your e-mail address, or your business website Your discounts, your pricing, or all your special sales and promotions Your service reviews, your star rating, or third-party vendor testimonials Your address, a link to your location on Google maps, or the distance to your business Download Google Ads Measurement Certification Exam Answers (PDF)
Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison think about her customer’s journey before they actually arrive at her store. Which type of strategy is Madison’s marketing director suggesting to help her drive sales at her physical location?
Search optimization Website-to-email Lead manipulation Online-to-offline Download Google Ads Measurement Certification Exam Answers (PDF)