- Introduce ad changes to see if conversion volume fluctuates in a similar pattern as the current fluctuation.
- Have other members of her marketing team double-check her conclusions to rule out user error.
- View the Time Lag Report to better understand her visitor’s conversion path.
- Review the full history of her account changes over the specific date selected, as ad changes might affect conversions.
Google My Business helps businesses engage their customers in the moments that matter most. What are two ways Google My Business accomplishes this? (Choose two.)
Qualifies new leads. Communicates with customers. Enables remarketing to visitors. Responds to reviews. Shows converted sales. Download Google Ads Measurement Certification Exam Answers (PDF)
Conversion measurement is an excellent way for businesses to understand how users are engaging with their brand. Match each conversion action to a relevant example of a business need.
Jenna would like to know how many users are visiting a specific page on her client’s website. Edith is interested in tracking how many users are signing up for her newsletter each month. Durene would like to measure how many sales of a specific product are made. Travis wants to measure the number of new […]
Due to Google Analytics providing a cross-channel view of the customer journey, there’ll be differences in the way conversions are measured between Google Analytics and Google Ads. Which is a difference you should be aware of?
Return on ad spend Machine learning Total tax deductions Reporting freshness Download Google Ads Measurement Certification Exam Answers (PDF)