- By viewing the data by Impression-assisted conversions.
- By adding a column for each app conversion type in Campaigns.
- By segmenting the data by conversion action in Campaigns.
- By viewing the paths report and sorting by conversion type.
Senior executives at a global manufacturing company are determining the key performance indicators they’ll use to judge how effective their online video advertising campaigns will be on Google Ads. What guidelines are they creating?
Marketing objectives Campaign metrics Media objectives Business objectives Download Google Ads Measurement Certification Exam Answers (PDF)
A primary benefit of Google My Business is what it can tell you about how customers behave when they visit your listing. Which Google My Business feature can you use to follow these interactions?
Google My Business Reviews Google My Business Services Google My Business Insights Google My Business Info Download Google Ads Measurement Certification Exam Answers (PDF)
Kellie wants to buy an expensive purse from a local accessory store. As a savvy consumer, Kellie wants to find an exact brand at the right price. Which strategy will help an accessory store engage Kellie throughout her customer journey, from the time she begins research to the time she purchases the purse?
A brand-focused strategy A pay-per-lead strategy An online-to-offline strategy A social-media strategy Download Google Ads Measurement Certification Exam Answers (PDF)