- A click event tag
- A social event tag
- A page load event tag
- A reload event tag
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You recently released a mobile app for your online retail store. You’re reviewing the totals across all conversions in your Google Ads account using the campaign report in Google Ads. You want to see how effectively your new app is producing conversions for app installs and first opens. Which action will accomplish this?
Segment the data by conversion category. Segment the data by conversion action. Segment the data by click type. Segment the data by conversion adjustment. Download Google Ads Measurement Certification Exam Answers (PDF)
DeShawn uses Google Ads. He wants to enable website call conversion tracking so he can see how his current ad campaign is driving users to call the number on his business website. How are the calls tracked to DeShawn’s account?
The conversion name for DeShawn’s store The phone number listed on his official store website The assigned Google Click Identifier A dynamically created Google forwarding number Download Google Ads Measurement Certification Exam Answers (PDF)
Which attribution type algorithmically evaluates individual customer paths?
Time-decay Data-driven Last interaction Linear Download Google Ads Measurement Certification Exam Answers (PDF)