Google Shopping Ads Answers

Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?

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  • Target impression share
  • Maximize conversions
  • Target return on ad spend (Target ROAS)
  • Maximize clicks

Download Google Ads Shopping Certification Exam Answers (PDF)

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Google Shopping Ads Answers

Maria has been told that she should use the Performance Planner on a monthly basis. Why should she do so?

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To check for status issues To review new keyword opportunities To react to ever-changing external factors To analyze demographic performance Download Google Ads Shopping Certification Exam Answers (PDF)
Google Shopping Ads Answers

Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?

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Sales, consideration, and integrity Growth, reach, and traffic Relevance, control, and results Influence, awareness, and promotion Download Google Ads Shopping Certification Exam Answers (PDF)
Google Shopping Ads Answers

What’s one way the increase in mobile apps, screens, and other surfaces has changed how consumers shop?

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Consumers are more likely to remain loyal to a previous or popular brand. Consumers are buying from whichever platform or brand gives the best experience. Consumers are buying less frequently from brands with high ratings. Consumers are buying less frequently outside of office hours. Download Google Ads Shopping Certification Exam Answers (PDF)

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