- By providing insights on customer behavior.
- By helping them understand the actions of similar businesses.
- By engaging their customers online.
- By lowering overall bounce rates.
- By improving their mobile site speed.
WidgetCo wants to increase the total amount of money they make after expenses. They’re unable to change their internal costs. Which factor can WedgetCo lower to drive higher volume and increase the money they make after expenses?
Customer demand Units sold Profit margin Sale price Download Google Ads Measurement Certification Exam Answers (PDF)
Jon implemented conversion tracking tags for his website. He recently released an app as well. Jon’s reviewing the totals across all conversions using the campaign report in Google Ads, but he wants to see the conversion results specifically for app installs and first opens. How can he accomplish this?
By viewing the data by Impression-assisted conversions. By adding a column for each app conversion type in Campaigns. By segmenting the data by conversion action in Campaigns. By viewing the paths report and sorting by conversion type. Download Google Ads Measurement Certification Exam Answers (PDF)
Brad wants to link his Firebase account to his Google Ads account for his e-commerce app. What are the required minimum permissions for Brad’s Google account to be able to do this?
In Firebase, the account needs to be an owner on the project you want to link. The Google account needs Standard access in Google Ads. In Firebase, the account needs to be a Firebase Develop Admin. The Google account needs to have owner access in Google Ads. Download Google Ads Measurement Certification Exam Answers (PDF)