Google Shopping Ads Answers

George wants to advertise online, but his profit margins are tight. He’s worried the spend won’t provide the income he needs. How can Smart Shopping campaigns help George get the results he needs?

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  • Smart Shopping campaigns can buy a permanent ad slot on a website.
  • Smart Shopping campaigns automatically produce long-term profit estimates.
  • Smart Shopping campaigns can be set with a target return on ad spend.
  • Smart Shopping campaigns have an unlimited potential spend each day.

Download Google Ads Shopping Certification Exam Answers (PDF)

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Google Shopping Ads Answers

While managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?

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Because bid automation is a standard capability in the market that allows a lesser degree of precision, based on the conversion opportunity of each auction Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding Because users […]
Google Shopping Ads Answers

What does Performance Planner automatically do?

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Uses machine learning to target new demographics Sets your ad budget for maximum growth Forecasts how your current campaigns will perform in the future Recommends the perfect ad structure for your budget Download Google Ads Shopping Certification Exam Answers (PDF)
Google Shopping Ads Answers

Susan is the marketing director for a chain of bakeries that make artisan bread. She’s looking for an online advertising strategy to raise the bakery chain’s presence in their market. How can a Showcase Shopping ad help Susan promote her brand?

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By showing price-comparison charts that illustrate their bread’s value to potential customers. By presenting splash ads that will dominate a potential customer’s screen. By distributing discount coupons for bread to potential customers. By presenting a selection of their artisan breads to potential customers. Download Google Ads Shopping Certification Exam Answers (PDF)

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