- The length of each call and time it took place.
- The specific ad that led to a call conversion.
- The first and last name of the caller, and their home or business address.
- The reason for the call, and the specific zip code the call originated from.
Match each product available in the Google Marketing Platform Small business version with its description.
Simplify managing your marketing tags Get invaluable customer feedback Helps small businesses understand their data Helps fine-tune your website property Build charts, graphs, and custom reports Surveys (2) Analytics (3) Optimize (4) Tag Manager (1) Data Studio (5) Download Google Ads Measurement Certification Exam Answers (PDF)
You want to complete conversion tracking setup on your business website with Google Ads. You’ve already implemented a global sitewide tag. Your next step is to create event tags, which must be placed in the correct section of your web pages to properly function. Where’s the event tag implemented on a web page?
Between the tags of your website page, before the last line of code. Directly above the global site tag in the <\head> tags of all website pages. Between the tags of your website page, right after the global site tag. On the home page of the website, both above and below the tags. Download Google Ads […]
Brenda is compiling a list of definable metrics and key performance indicators (KPI) that will be used to evaluate the final success of her Google ad campaign. Which two statements can guide her as she creates a KPI? (Choose two.)
A KPI shows how ads are performing in real time. A KPI is clear, measurable, and has a defined time frame. By definition, A KPI is a measurement of success. A KPI is media-channel specific, and KPIs aren’t interchangeable. A KPI represents non-click actions, such as page views and leads. Download Google Ads Measurement Certification […]