- It uses A/B testing functionality to test a variety of different ads, to help customer discover your brand while looking for what to buy.
- It directs potential customers to a brick-and-mortar store near them.
- It includes only the lowest-priced product for the search term, which drives new clicks.
- It shows products early in the search process, to help customers discover your brand while customers are looking for what to buy.
Gina owns a woodworking shop that makes custom cabinets. She uploads data to her Google Merchant Center to help create ads from her inventory. What data does a Shopping campaign use from her Merchant Center feed to place Gina’s ads?
Her ad’s minimum required return on investment (ROI) Her cabinet’s attributes, such as price Her ad’s preferred cost-per-click limits Her schedules for when cabinets can be delivered Download Google Ads Shopping Certification Exam Answers (PDF)
Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?
Retention-focused bidding Consideration-focused bidding Conversion-focused bidding Awareness-based bidding Download Google Ads Shopping Certification Exam Answers (PDF)
Chris is the marketing director for Keys & Strings, a company that makes custom pianos. Keys & Strings sells pianos through their website. Chris decides to use a Showcase Shopping ad to advertise his brand of pianos. Who’s Chris trying to reach with his Showcase Shopping ad?
Potential customers who’ve already searched for other, similar pianos. Potential customers who are ready to buy a piano. Potential customers who are early in their online search. Potential customers who’ve already bought pianos from his site. Download Google Ads Shopping Certification Exam Answers (PDF)