- Link her Google Ads and Analytics accounts
- Select the Conversion Linker as her tag type
- Use a custom HTML tag on the site’s landing page
- Select Google Optimize as her tag type
Bill owns a company called Wild Bill’s Bracelets that sells custom jewelry. He launched a Search campaign to drive sales of his custom-made bracelets on his website. How can Bill create effective messages that drive more customers to purchase his jewelry?
He can use Display upsell ads. He can use videos to tell stories. He can highlight brand attributes. He can use brand-specific search terms Download Google Ads Measurement Certification Exam Answers (PDF)
Your company’s created a collection of two-to-three years’ worth of weekly data for every driver of sales, including all marketing channels, but also across areas like price promotions, distribution, and product changes. You can now analyze ROI (return on investment) for each media channel to determine the ones you should continue to invest in. Which analysis technique have you used?
How does Google My Business help businesses reach more customers when it matters most? (Choose two.)
By providing insights on customer behavior. By helping them understand the actions of similar businesses. By engaging their customers online. By lowering overall bounce rates. By improving their mobile site speed. Download Google Ads Measurement Certification Exam Answers (PDF)