- It will rotate with other ads, so it may be seen randomly in the sidebar after any Google search.
- It’s placed for impact, so it will be found in the first- and last-third of a YouTube video about furniture.
- It promotes brand awareness, so it will appear at the top of search results after a Google search for “custom ottoman.”
- It’s placed for relevancy, so it will appear on a similar business’ website, in the sidebar.
How do Smart Shopping campaigns use automated bidding and placements, and machine learning to show a variety of the most relevant ads across Google networks to potential customers?
By making suggestions for image styles and context-tested image frames. By testing different combinations of text and images. By collecting customer review data following site visits. By testing different font styles and colors for specific product types. Download Google Ads Shopping Certification Exam Answers (PDF)
How does Google Ads help a business organize inventory, letting the business match its advertising goals?
The business can run inventory performance reports weekly to track how many products have sold to specific demographic markets. The business can organize products based on the products’ retail prices, so they’re delivered only to those searching in specific price ranges. The business can automatically create a variety of Shopping campaigns by entering the locations […]
People are buying more items but less frequently. People are buying fewer items more frequently. People are buying fewer items and less frequently. People are buying more items and more frequently. Download Google Ads Shopping Certification Exam Answers (PDF)