The email is trying to do too many things. The email doesn’t have a CTA. The email doesn’t have a link to a web-page version. The email wasn’t sent to enough people. Download HubSpot Email Marketing Certification Exam Answers (PDF)
A strategy used to market products and services and nurture relationships in a human and helpful way through the use of the email channel. A separate strategy outside of your inbound efforts that involves sending email. A strategy for sending all types of email for your business, including sales emails and administrative emails. A strategy […]
Decide that three hours is long enough because people never check our emails after that. Try to test for 24 hours to give us enough time to produce statistically significant results. Three hours is too long. We should only run it for an hour so we can make our decision faster. We should review past […]