- Google Ads Conversion Tracking
- Conversion Linker
- Google Optimize
- Floodlight Counter
Customer referrals New customers Purchase intent Overall brand awareness Download Google Ads Measurement Certification Exam Answers (PDF)
Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number, but he knows some of his online customers would prefer to text for information. How can Google My Business help Larry?
Larry can set up Messaging by adding a mobile number to Google My Business. Larry can use credit card purchase text credits from Google My Business. Larry can set Google My Business to transcribe voice mails to text messages. Larry can set Google My Business to automatically respond to online queries. Download Google Ads Measurement […]
Felix launched both a Google Video Ad campaign and a Google Shopping Ad campaign to drive sales of lumber on his home improvement website. He reviews his conversion data after two weeks and notices his video ads campaign seem to be assisting in driving higher lumber sales. He moves more of his budget to the Video Ads campaign. Which type of optimization has Felix used to drive higher lumber sales?
Bidding Optimization Media mix optimization Targeting Optimization Creative Optimization Download Google Ads Measurement Certification Exam Answers (PDF)