- VTCs are recorded when users interact with an ad and then later convert.
- In conversion reports, VTC data are included in the conversions column rather than being separately addressed.
- A view is counted if a person watches an ad for up to 30 seconds OR clicks on a part of the ad.
- VTCs are conversions that are recorded when users view (but don’t interact with) an ad and then later convert.
Google Marketing Platform is as effective for small businesses as it is for enterprises. In fact, only two products aren’t available in the Small business version of Google Marketing Platform. What are these two products? (Choose two.)
Tag Manager Search Ads 360 Surveys Data Studio Display & Video 360 Download Google Ads Measurement Certification Exam Answers (PDF)
Mary’s a marketing manager for a nationwide restaurant chain. She’s considering which channel she should use to advertise her restaurant’s new menu upgrades. She decides to use traditional channels. Which traditional channel should May use to reach a broad audience?
Search Social media Email Television Download Google Ads Measurement Certification Exam Answers (PDF)
Google My Business helps businesses engage their customers in the moments that matter most. What are two ways Google My Business accomplishes this? (Choose two.)
Qualifies new leads. Communicates with customers. Enables remarketing to visitors. Responds to reviews. Shows converted sales. Download Google Ads Measurement Certification Exam Answers (PDF)