Google Shopping Ads Answers

A single branch of Simpson Shoes has been operating since 1917. They recently ran their first online ad and after its launch the owner wanted to see the ad online. Where should the owner search to find his Local Inventory ad?

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  • When he is nearby Simpson Shoes searching online for an in-stock style.
  • When he is nearby Simpson Shoes using Google Maps to navigate.
  • In the sidebar during a search for Simpson Shoes shop hours.
  • On a billboard near the entrance to Simpson Shoes shop.

Download Google Ads Shopping Certification Exam Answers (PDF)

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Google Shopping Ads Answers

OfficePlus is a well-established business that’s been running print ads for their office-supply store for years. You’ve been asked to present Local Catalog ads as a potential solution for their consideration. What’s one way Local Catalog ads would benefit OfficePlus?

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By extending their reach beyond print. By providing additional customer support. By adding bulk to their existing weekly mailer. By increasing their per-transaction sales. Download Google Ads Shopping Certification Exam Answers (PDF)
Google Shopping Ads Answers

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)

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Performance Planner leverages machine learning for forecasting. Performance Planner forecasting is powered by billions of Google searches conducted each week. Performance Planner integrates with other budgeting software, such as QuickBooks. Performance Planner is free to use with any merchant-hosted storefront. Performance Planner will help her identify funds from other operational budgets to allocate to marketing. […]
Google Shopping Ads Answers

Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?

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Location targeting is not decided by machine learning. Machine learning will choose an ad schedule for campaigns without her input. Machine learning will choose the keywords used to serve her ads to users. Machine learning helps her set the appropriate bid for each and every auction. Download Google Ads Shopping Certification Exam Answers (PDF)

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