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Download Google Ads Measurement Certification Exam Answers (PDF)
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An advertiser is using a global sitewide tag. Where does the advertiser add a phone snippet on a website to use Google forwarding numbers in a Google Ads campaign?
Between the tags of a web page, below the global site tag. Between the tags of a web page, right after the global site tag. Between the <\head> section, and requires no global site tag installation. Between the tags of a web page, right after the global site tag. Download Google Ads Measurement Certification Exam Answers […]
If you’ve set up conversion actions in Google Ads and Google Analytics, you’ll notice differences in the way this data is calculated between the two platforms. What’s one of these differences?
The cost of products The number of product returns The date of transaction The return on investment Download Google Ads Measurement Certification Exam Answers (PDF)
Anthony has a dog-walking business that he manages online, and he’s adopted Google Ads to drive more traffic to his website. He’s one month into his first campaign on Google Ads, now reviewing his conversion data to determine how his ads are performing. He sees that his view-through conversions (VTCs) are low. He’s not sure what VTCs are and what this data means Knowing which two facts about VTCs would help Anthony better understand his conversion data? (Choose two.)
VTCs are recorded when users interact with an ad and then later convert. In conversion reports, VTC data are included in the conversions column rather than being separately addressed. A view is counted if a person watches an ad for up to 30 seconds OR clicks on a part of the ad. VTCs are conversions […]