- Unit cost
Brenda implemented conversion tracking tags for her website. She’s reviewing the total conversions across her ads, using the campaigns report. She’d like to see the total for each conversion type. How can she accomplish this?
By opening her assisted conversions report. By switching to the attribution overview report. By segmenting the data by conversion action. By adding columns for each conversion type. Download Google Ads Measurement Certification Exam Answers (PDF)
Which feature should you use to find information regarding specific actions visitors have taken on your Google My Business listing over a given period of time?
Google My Business Insights Google My Business Tracking Google My Business Totals Google My Business Metrics Download Google Ads Measurement Certification Exam Answers (PDF)
Brad wants to link his Firebase account to his Google Ads account for his e-commerce app. What are the required minimum permissions for Brad’s Google account to be able to do this?
In Firebase, the account needs to be an owner on the project you want to link. The Google account needs Standard access in Google Ads. In Firebase, the account needs to be a Firebase Develop Admin. The Google account needs to have owner access in Google Ads. Download Google Ads Measurement Certification Exam Answers (PDF)